Supplier Zone
Balancing technology with the human touch in customer service

With fast-paced technological advancements such as Robots and AI hot on the agenda in the customer management world, it can sometimes be easy to forget what actually makes a superior customer experience! This white paper surveys 1,000 UK adults, determining what customers really want in a world full of contact choices.

Is it people that make the difference or are we moving into a world where self-service and intelligent communication programmes take over?

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